It's Susie Ku
WHAT I BRING TO THE TABLE
SIGNATURES
Data-Driven Strategy
Leveraging consumer insights and data analytics to shape go-to-market plans, and guide strategic decision-making
Marketing Leadership
Leading global campaigns, multichannel content strategies, performance tracking & brand governance
Commercial Acumen
Unlocking new revenue streams, negotiating high-value deals, managing global partners
Creative Execution
Delivering standout campaigns, partnerships and activations — from concept to rollout
Project Management
Running complex programs end-to-end: budgeting, timelines, internal ops & stakeholder alignment
Team Leadership
Building and mentoring cross-functional teams across global markets
SPECIALS
Industry Versatility
Experience in tech, FMCG, fashion, sports, lifestyle, luxury & government sectors
Global Know-how
Managing high-profile clients and in-house brands across EMEA, Asia, Australia & USA
Executive MBA
Rotterdam School of Management
hello!
Trusted by Startups to Global Giants:
Problem solving at every scale
Experience
Huawei Technologies
Brand & Product Marketing
Campaigns & Consumer Insights
Partnership Development
& Execution
Global Brand Management & Strategy
IMA (monks)
Business Strategy, Operations & Team Development
B2B Sales (Agency Services & SaaS Platform) & Client Servicing
Digital, Social & Influencer Marketing Strategy & Reporting
WME-IMG
Business Development, Consulting & Project Management
Sponsorship Sales (B2B) & Brand Activation (B2C)
Event Management & Production
Idea Generator + Action Figure
= Business Growth Maker
Projects & Partners
Huawei
Delivering custom solutions for brands and agencies
Whether you need a strategic advisor to brainstorm and refine ideas, or a dedicated professional to implement them, I provide the expertise and adaptability to help solve all kinds of business challenges.
Enhance
Team
Capabilities
Drive Growth
with Strategy
