About me
Susie Ku
Senior marketing leader experienced in driving strategy and business growth for startups and major global companies. Expert in leading diverse teams and collaborating with key stakeholders to deliver high-impact programs. Skilled at leveraging data insights to identify, develop and capitalize on innovative growth opportunities.
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Professional Experience
The Netherlands
HUAWEI
Head of Brand & Partnerships (2019-2024)
Huawei is recognised as one of the most innovative technology companies in the world, offering breakthrough digital infrastructure, cloud solutions, smart devices and AI technologies.
The Netherlands
IMA (monks)
Head of Strategy & Brand Partnerships (2016-2019)
IMA (now part of monks - S4 Capital) is a full-service influencer marketing agency that creates and executes bespoke strategies for leading international brands by building on the authority and reach of top digital influencers and content creators.
UK, France & Australia
WME-IMG
Senior Consultant (2013-2015)
Sales & Marketing Manager (2010-2012)
WME-IMG is a global leader in sports, entertainment, fashion and media, specializing in talent representation, commercial marketing and endorsements, brand licensing, event management, and media production & distribution.
Education
The Netherlands
Rotterdam School of Management - Erasmus University
Masters of Business Administration
(Executive program)
Cum Laude
Australia
University of Technology, Sydney
Bachelor of Business /
Bachelor of Arts in International Studies
(Double degree)
USA
University of Miami
Study Abroad